Tag Archives: The Apprentice

How Mark Burnett Resurrected Donald Trump as an Icon of American Success

With “The Apprentice,” TV producer Mark Burnett mythologized Trump — then a floundering D-lister — as the ultimate titan, paving his way to the Presidency. [Patrick Radden Keefe] www.newyorker.com

An outstanding profile. Keefe notes that Trump and Burnett are kindred spirits. However, Burnett really is a successful businessman. Trump is a fraud, who arguably modeled his current image on Burnett.